WHO WE ARE

Decisions Empowered by Advanced Analytics, Consulting & Technology

Analytical Wizards is a Cutting Edge Data Science & Analytics firm that delivers Actionable Insights from DATA combining Industry Expertise, Predictive & Prescriptive Analytics, AI/ML techniques, Scalable Cloud Platform and a Consultative approach. The firm is established & led by Business Analytics practitioners (Data Scientists, Statisticians, Optimization Experts and Strategy Consultants).

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Cloud Based Scalable Platform
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Cutting Edge Data Science and Analytics
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Artificial Intelligence / Machine Learning Experts
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Business Critical Solutions
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Flexible Resource Models
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Cloud Based
Scalable Platform
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Cutting Edge Data
Science and Analytics
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Artificial Intelligence /
Machine Learning Experts
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Business Critical
Solutions
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Flexible Resource
Models

PLATFORM

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platform-section
Performance
Dashboard

How well is the brand performing (KPIs) relative to benchmarks?

Customer
Profiler

Who are your distinct customer segments 
in order to tailor content / messages?

Test &
Control

What is the likely impact of changing
promotional tactic or channel?

Campaign
Enhancer

Which channels do your customers prefer, and how to tailor message / content?

Channel
Attributor

What is the real time multi-touch (Online & Offline media) attribution for each customer?

Scenario
Planner

What is the optimal budget allocation
to achieve sales or profitability goals?

5-20@2x
2%-20%

Gain in incremental sales

8-25@2x
5%-30%

of cost efficiencies

20-b@2x
$20B

investment optimized

50-100@2x
50%-100%

of Productivity Gains

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OUR OFFERINGS

Healthcare & Life Sciences

KNOW YOUR CUSTOMER

  • Physician Network Mapping
  • Segmentation
  • Targeting
  • Channel Preference
  • Channel Pulsing
  • Channel Sequencing
  • Behavior Modeling

PREDICT & PLAN

  • Sales Force Sizing
  • Territory Alignment
  • Call Planning
  • Patient & Payer Analytics
  • Product Bagging
  • Campaign ROI using Test & Control
  • Forecasting

OPTIMIZE YOUR RESOURCES

  • Sales Force Optimization
  • Contract/Rebate Optimization
  • Territory Alignment and Personnel Placement
  • Multi-channel Resource Allocation
  • Promotional Mix Optimization
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CPG & Retail

KNOW YOUR CUSTOMER

  • Segmentation
  • Personalized Marketing
  • Customer Attrition (Churn Analysis)
  • Channel Preference
  • Channel Pulsing / Sequence
  • Behavior Modeling
  • Customer Retention / Win-Back

PREDICT & PLAN

  • Product Bagging
  • Market Basket Analysis
  • Concept Testing
  • Trip Type Analysis
  • Store Clustering
  • Forecasting

OPTIMIZE YOUR RESOURCES

  • Promotional Mix Optimization
  • Contract/Offer/Rebate Optimization
  • Multi-channel Resource Allocation

RECENT NEWS

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Featured speaker at the PMSA in Basel, Switzerland, in October 2017, presenting ‘An Advanced Analytics Approach to Resource Allocation Optimization & MCM Analytics for an Emerging Market’

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Selected by PMSA to present ‘Computational, Cloud-Based Approaches to Look-Alike Analyses for Market Sizing, Targeting, Patient Finder and Resource Allocation’ at San Antonio, TX in 2018

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Ranked in the top 4% among nearly 4,000 global competitors in the highly coveted Kaggle data science competition

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Testimonials

The expertise of the team at Analytical Wizards provides us with exceptional insights that has consistently helped us allocate budget across various product & promotional tactics saving several millions of dollars. They don’t just deliver Excel files but have the capability to build a story on decks. They are extremely responsive & deliver customized solutions.

DIRECTOR

MCM Analytics; One of the Top3 Pharma Companies

It’s quite amazing how much useful information AW is able to provide in a short span of time. Their experience in advanced predictive analytics & optimization is evident from the insightful & business driven results that they provide. Their team is a real pleasure to work with.

SENIOR DIRECTOR

Global Analytics COE; A Global Pharma Company